Branding Design

Week 1
What is Brand?
- A type of product that been manufactured by a company. The identity of a brand under a company.

Brand that I use in everyday life



Week 2
Logo and research

7up is a brand of lemon-lime flavored,non caffeinated
soft drink

7up logo includes a red cherry between the “7” and “up”

7up was created by Charles Leiper Grigg

The product, originally named "Bib-Label Lithiated Lemon-Lime Soda"


the current logo

Week 3
Sketches



Logo that I choose to trace in Adobe Illustrator




Progress









Final Logo

Size Experiment

Logo Rational
-7up is from the united states.
-Why I rebrand 7up, the number 7 looks bored, I rebrand the number 7 looks like a wave.
-The reason why I make the 7 looks like a wave because 7up is a soda drink


Advertisement on car, bus stop and building

Sketches




Progress





Bustop





Car






Building





Done advertisement on car, bus stop and building.






Redo Part






























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